What is Casiano Movie Magazine?

Casiano Communications Inc., the parent company of Casiano Movie Magazine, is the leader in magazine publishing in Puerto Rico and, therefore, the perfect company to create and market the concept of a visual magazine for movie audiences.

Each one of our magazines holds the number one position in circulation in the Puerto Rico magazine market as does our newspaper, CARIBBEAN BUSINESS, and "Agenda" publications which are comprehensive annual specialty publications. Following is the list of publications we draw ideas from for our movie magazine. Casiano Communications publishes a variety of other publications but the following were chosen for their focus on the subjects of greatest interest to moviegoers. While each publication offers varied editorial coverage, Casiano Movie Magazine will concentrate its entertainment features on the major editorial specialties of each.

• IMAGEN - Women's/family lifestyle magazine(Fashion, beauty and social activities)
• BuenaVIDA - Women's/family quality of life magazine (Health, entertainment and quality of  life)
• CARIBBEAN BUSINESS - The leading, most credible business newspaper in Puerto Rico.(Business, economics, personal finance and technology)
• PUERTO RICO TRAVEL & TOURISM - Puerto Rico Tourism and Travel Magazine (Travel, restaurants, hotels, visitors' activities and sightseeing)
• AGENDA PARA LA NOVIA - Wedding guide for brides
  (Planning a wedding, honeymoon and post-wedding information)
• AGENDA PARA MAMA - Pregnancy guide for expectant mothers (Prenatal and post-pregnancy and childcare for the first three years)
• AGENDA DE DECORACION - Architecture and decorating guide (Tips and information for indoor decoration room-by-room, and outdoor patios, pools and landscaping)
• VIDA ACTUAL - Published every two weeks, Vida Actual is a FREE Spanish-language newspaper filled with highly useful tips and general-interest information that will make life easier for its readers. (The single most powerful total-market print medium in Puerto Rico)
   

The Creation of Casiano Movie Magazine

How is Casiano Movie Magazine being created? In essence, our visual magazine is a 20-minute presentation of "news and information segments" comprised of short, informative topics similar to the topics in our magazines, interspersed with advertising commercials. It's an 'infotainment' segment adapted for the big screen to offer a relaxed, paying audience an entertaining and informative environment where advertising commercials will be well received by a captive audience, focused on your commercial and enjoying Casiano Movie Magazine just before the featured movie.

The segments will be produced for the big screen with ideas from our highly successful print publications and will cover the same topics itemized under the publication profile. We want to give moviegoers the same type of information they find useful in our print magazines, though not necessarily the same stories, but news and information on similar topics produced for the big screen.

The Expertise

The editors and editorial staff of our magazines are the best in the business. They have the expertise and contacts to effectively reach a great variety of personalities and professionals to keep our readers well informed, thereby maintaining our magazines' number one position in circulation in Puerto Rico.

Our Casiano Movie Magazine staff producer works closely with these editors and their editorial staffs to provide the same type of interesting, informative and entertaining content as in our print magazines but for our movie theater audiences.

The Advertisers

Big screen marketing through Casiano Movie Magazine will be Puerto Rico's most powerful, innovative and cutting-edge media marketing vehicle ever. Our tagline, "Powerful Big Screen Marketing" tells our advertisers that this is no ordinary form of marketing.

This is powerful, maximum exposure for ads -- to a totally receptive, captive audience -- with optimum presentation conditions only possible on the big screen, including maximum sound quality and color reproduction.

Casiano Movie Magazine has a distinct personality. It is intended to be an intimate, memorable experience to fulfill the needs of the movie audience. The content focuses on the audiences' interests in a way that is both informative and entertaining.

We have made Casiano Movie Magazine a friend and an integral part of the moviegoers personal and professional life.

This is an excellent opportunity for advertisers to be affiliated with the successful legacy of Casiano Communications with our most powerful vehicle yet -- Casiano Movie Magazine -- and reach Puerto Rico's moviegoers during their visits to the movie theaters islandwide exhibiting Casiano Movie Magazine.